How We Handle Personal Information
This Privacy Policy explains how Australian Goods Bangladesh collects, uses, shares, stores and protects personal information when you use our website, create an account, place an order, contact Customer Care or interact with related services.
Australian Goods Bangladesh is operated by Brands Outlet Bangladesh Ltd.
We aim to collect and use personal information only where it is reasonably relevant to ecommerce operations, customer support, security, service improvement and applicable business or legal requirements.
At a Glance
- Information: We may collect contact, account, order, payment-status, delivery, support, device, browsing and cookie-related information.
- Payments: We do not intentionally store full card numbers or card security codes in our own ecommerce database.
- Service providers: Limited information may be shared with couriers, payment providers, technology providers and other service providers where reasonably necessary.
- International processing: Some service providers may process information outside Bangladesh.
- Privacy requests: Eligible access, correction, account-closure or deletion requests may be submitted through our Privacy Request page, subject to verification and legitimate retention requirements.
Where This Policy Applies
This Policy applies to personal information handled through activities such as:
- Website browsing and customer accounts
- Checkout, orders and payments
- Delivery and tracking
- Returns, refunds and product concerns
- Customer Care by phone, email, WhatsApp, chat or similar channels
- Forms, subscriptions and marketing communications
- Analytics, advertising and website-security technologies
- Experience Center interactions where personal information is involved
Independent websites, payment providers, couriers, social platforms and other third parties may also operate under their own privacy terms.
Information We May Collect
The information we handle depends on how you interact with Australian Goods Bangladesh.
It may include:
- Name, phone number and email address
- Delivery and billing information
- Customer-account information and preferences
- Order history, products ordered and order value
- Payment status and transaction references
- Delivery, courier and tracking information
- Returns, refunds and cancellation records
- Customer-service messages and support history
- Product photographs, batch or expiry information supplied during an enquiry
- IP address, browser, device and operating-system information
- Pages viewed, interactions and referring pages or campaigns
- Cookie, analytics and advertising identifiers where applicable
- Approximate location derived from device or network information where available
We do not need every type of information for every customer or interaction.
Payment Information
Payments may be processed through independent banks, mobile financial services, card processors or payment gateways.
We may receive limited payment-related information such as:
- Payment status
- Transaction reference
- Payment method
- Amount paid
- Limited account or card-identification information where provided
We do not intentionally store full card numbers or card security codes in our own ecommerce database.
Payment providers process payment information through their own systems and under their own security and privacy practices.
How We Receive Information
Information may come:
- Directly from you when you register, order, contact us, complete a form or submit information.
- Automatically through cookies, server logs, analytics and security technologies.
- From payment providers through transaction confirmations, failures or refunds.
- From couriers through tracking, delivery attempts or return information.
- From service providers where they support hosting, communications, analytics, advertising, security or other website functions.
How We Use Personal Information
Personal information may be used to:
- Create and manage customer accounts
- Process and confirm orders
- Verify and reconcile payments
- Prepare invoices and transaction records
- Arrange delivery, tracking and returns
- Process cancellations and refunds
- Respond to Customer Care requests
- Investigate authenticity or product-condition concerns
- Prevent fraud, misuse and unauthorised transactions
- Protect accounts, systems and customers
- Improve website performance and customer experience
- Measure ecommerce and marketing performance
- Send necessary order, payment and service communications
- Send marketing communications where permitted
- Maintain accounting, tax and business records
- Respond to applicable legal or regulatory requirements
- Establish, exercise or defend legal rights
Fraud Prevention & Order Verification
We may use account, order and transaction information to investigate reasonable concerns involving fraud, unauthorised payment, account misuse, false orders, promotion abuse, suspicious returns or other security issues.
Where appropriate, we may contact a customer or request reasonable verification before proceeding with an order, refund or sensitive account action.
Verification should be proportionate to the issue. Customer Care should never need your password, mobile-wallet PIN, card CVV or OTP.
When Information May Be Shared
We do not need to share every type of customer information with every service provider. Information may be shared where reasonably necessary for the service, transaction or legitimate purpose involved.
Relevant recipients may include:
- Couriers and logistics providers for delivery, tracking, collection and returns.
- Payment providers for payment processing, verification and refunds.
- Technology providers for hosting, communications, security, customer support and related systems.
- Analytics and advertising providers for measurement, attribution and marketing where those services are enabled.
- Professional advisers where accounting, audit, legal or other professional support is reasonably necessary.
- Authorities or other parties where disclosure is required by applicable law, a valid legal process or the protection of legitimate rights.
- Business counterparties where information is reasonably relevant to a legitimate restructuring, investment, sale or transfer involving the business, subject to appropriate safeguards and applicable requirements.
We aim to limit shared information to what is reasonably relevant to the purpose involved.
Marketing Communications
We may send product news, offers or promotional communications through available channels where permitted and consistent with applicable preferences or consent requirements.
Where an unsubscribe or preference control is available, you can use it to stop eligible marketing communications.
Stopping marketing does not necessarily stop service communications needed for an active order, payment, account-security matter or Customer Care request.
Cookies, Analytics & Advertising Technologies
The website may use cookies, pixels, local storage, tags and similar technologies for functions such as cart continuity, account access, security, analytics, advertising measurement and preferences.
Cookie categories, purposes and available controls are explained in our Cookie Policy.
Information Security
We use reasonable administrative, technical and organisational measures intended to reduce the risk of unauthorised access, loss, misuse, alteration or disclosure of personal information.
The measures used can vary according to the system, service provider, information involved and operational requirements.
No website, transmission method or information system can be guaranteed completely secure. Customers should also protect their passwords, devices and account access.
How Long We Keep Information
We retain personal information for as long as it is reasonably needed for the purpose for which it was collected or for a related legitimate business, security or legal requirement.
Retention can depend on matters such as:
- Active customer accounts
- Order fulfilment
- Returns and refunds
- Product or authenticity investigations
- Invoice, accounting and tax requirements
- Fraud prevention and security
- Complaints, disputes or legal claims
- Backup and operational requirements
When information is no longer reasonably required, it may be deleted, anonymised or otherwise handled in accordance with the applicable system, retention need and legal or operational requirement.
Your Privacy Choices & Requests
Depending on the information involved and applicable requirements, you may ask us to review matters such as:
- Personal information associated with you
- Correction of inaccurate information
- Account closure
- Deletion of eligible information
- Eligible marketing preferences or consent
- A privacy-related concern
Requests may require reasonable identity verification before we act on them.
A deletion or account-closure request does not necessarily mean that every record can be erased immediately. Some information may need to be retained for orders, invoices, accounting, security, fraud prevention, disputes or other legitimate requirements.
Submit a request through our Privacy Request page.
Identity Verification for Privacy Requests
Before changing, deleting or disclosing information through a sensitive privacy request, we may need to confirm that the request relates to the correct person.
Verification may use information such as the registered phone number or email, account access, order details or other reasonable evidence appropriate to the request.
We may limit or decline an action where identity cannot reasonably be verified or where complying could expose another person's information or conflict with a legitimate retention requirement.
Children & Account Information
Our ecommerce services are intended to be used by people who can legally make or authorise a purchase.
We do not knowingly seek personal information from a child for independent account or purchasing use without appropriate adult involvement.
A parent or guardian who believes a child has submitted personal information without appropriate authorisation may contact us for review.
Processing Outside Bangladesh
Some technology, cloud, communications, analytics, advertising, security or payment service providers may process limited information outside Bangladesh.
Where appropriate, we take reasonable steps intended to protect information handled through those services, taking into account the service and information involved.
Third-Party Websites & Services
Our website may link to or integrate with independent third-party services. Those services may collect information under their own privacy practices.
Where you leave Australian Goods Bangladesh or use a separately operated service, review the applicable third party's privacy information where relevant.
Changes to This Policy
We may update this Privacy Policy when material business operations, service providers, technology, security practices or applicable requirements change.
The current version published on this page should be used when reviewing our present privacy practices.
Privacy Questions & Complaints
For a request concerning your personal information, account closure or eligible deletion, use our Privacy Request page.
For a general privacy question or complaint, you can also use the current Customer Care channels listed on Contact Us.
When reporting a privacy concern, explain the issue clearly and provide relevant account or order information where it helps us identify the matter.
Frequently Asked Questions
Answers to practical privacy questions about payments, deletion, information sharing and communications.
We do not intentionally store full card numbers or card security codes in our own ecommerce database. Payment providers process card information through their own systems.
Use our Privacy Request page to submit an eligible deletion or account-closure request. We may need to verify your identity, and some records may need to be retained for orders, accounting, legal obligations, security, fraud prevention or disputes.
We may share limited information with service providers such as couriers, payment providers, technology providers and other parties where reasonably necessary to operate the service, complete transactions, protect the business or meet applicable legal requirements.
Yes. Some cloud, communications, analytics, advertising, security or payment service providers may process limited information outside Bangladesh.
Not necessarily. Marketing preferences are separate from service messages needed for active orders, payments, security matters or Customer Care requests.